Run the Business (Pricing, Payments, and Operations)
Keep the business simple, ethical, and sustainable.
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Set Pricing You Can Say Without Cringing
Pricing works best when it feels honest. This lesson shows how simple, confident pricing builds trust and removes hesitation on both sides.
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Get Comfortable Charging
Charging is not pressure. This lesson reframes money as a filter for seriousness, commitment, and respect for your time.
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Set Up Payments and Access
Payments and access are the backbone of everything. This lesson covers how to set them up simply and avoid fragile, overbuilt systems.
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Remove Friction From Checkout
Every extra step creates doubt. This lesson shows how ease, clarity, and calm processes convert better than persuasion.
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One-Time vs Recurring (Pick What Fits the Problem)
Recurring revenue is not always better. This lesson helps you choose the structure that fits the problem and your capacity to maintain it.
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Know What to Measure (and What to Ignore)
Most metrics distract more than they help. This lesson focuses on clarity, consistency, and conversion as the signals that actually matter.
Run the Business (Pricing, Payments, and Operations)
This lesson is about removing drama from money and operations so the business can actually function. You learn how to set pricing you can say out loud without hesitation, reframe charging as a filter for seriousness rather than pressure, and keep payments, access, and delivery simple enough that nothing breaks under its own weight.